Real Estate Is Local:
According to the National Association of Realtors most buyers purchase a home within 12 miles of their current residence. Whether buyers live in town or they're relocating to NC, exposure on the local level goes a long way. For Sale by Builder Magazine is available in easy to find locations. No need for home buyers to spend endless hours searching online, filtering, printing and organizing information, For Sale by Builder Magazine does all of that work for them. Inside of the magazine, current detailed information is featured with lots of pictures. A copy of For Sale by Builder Magazine can easily be picked up at over three hundred locations across the Triangle... including Harris Teeters, Walmarts and both RDU Airport Terminals.
New Homes in Raleigh, NC - New Home Industry Advantages:
Real estate in Raleigh is changing as builders develop and release new features, designs, and plans across the area. Low rates for land, labor, and materials have made it easier for the new home industry to provide “quick delivery” homes for sale in Raleigh and Durham, NC. These homes have extra features at lower prices that add value. For homebuyers interested in the Raleigh and Durham real estate, it’s a great time to look for new homes.
Stats from the Triangle Area... 2012 vs. 2011...
How People Look at Houses for Sale in Raleigh, NC:
People don’t look at just one house when buying real estate. They compare new homes for sale in Raleigh, NC with existing houses. They compare condos for sale in Raleigh and townhomes for sale in Durham, NC. New home industry professionals can promote their designs to the public, and set themselves apart through For Sale by Builder Magazine. A Raleigh Real estate agent or builder can use the magazine to highlight details of different real estate listings and homes for sale. Since each ad features an inventory home or home plan, there is a variety of ways to build a message and highlight the things that differentiate one option from another. When looking through the magazine buyers can easily see what makes one home, builder or neighborhood stand out from the others.
Internet vs. Print:
The internet is powerful and the opportunities online seem endless but there are only a handful of local websites that get 18,000 visits in a month. Often, to obtain over 10,000 visits per month requires an extensive (and expensive) SEO initiative. At least 17,000 copies of For Sale by Builder Magazine are printed and distributed each month and an ad campaign costs a fraction of the price.
Every month a new issue of For Sale by Builder Magazine is published... This allows buyers to see new "quick delivery" homes for sale every month. Advertisers enjoy a one week lead time, this keeps their information current. The one week lead time and monthly print cycle also allows advertisers to engage buyers using a more active print marketing strategy. The people that can benefit the most by advertising with For Sale by Builder Magazine include builders, developers, real estate agents and other businesses.
Distribution:
For Sale By Builder can be found throughout the Raleigh area. They are available inside all local Kroger, Harris Teeter, Food Lion stores that have distribution racks. They are also distributed in both terminals of RDU airport, multiple Wal-Mart locations, the Raleigh Chamber, banks, bowling alleys, ice hockey rinks, car washes, the farmers market, golf courses, fitness centers, hospitals, restaurants, libraries, gas stations, and more. The distribution map can be found here.
Pick One Up:
For Sale by Builder Magazine is distributed where people look for publications about Wake County real estate, houses for sale in Durham, NC, and rental properties in Raleigh, NC. The magazine is easy to find, and makes it easy for home buyers to search for the best “quick delivery” houses for sale in Raleigh/Durham. Printed copies can be mailed by request, but of course you can find them at grocery stores and other distribution points throughout the area.
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